Who are real men, and what does the word travel mean for them? How should a real masculine fragrance sound? And who is he, the man of CH MEN? Creating a new CH MEN perfume, Carolina Herreira asked these questions and tried to find answers to them. To do this, she had to visit many countries, chat with real men, and enter all her conversations and observations in the "CH MEN. Travel Diary". This diary lurks the secrets of new horizons, new experiences and different points of view on the world and travels.
The CH MEN man is stylish, courageous and at the same time elegant. He loves adventure and nature, second-hand bookstores and cozy cafes. He is optimistic, cheerful, and sometimes completely reckless, which gives him an amazing charm. You might think that this is a portrait of the ideal man, which hardly exists in reality. But acquaintances with eight completely different men, representatives of different professions, from different countries and cultures, allowed Carolina to derive the ideal formula for the new fragrance - CH MEN.
Who are they, the heroes who inspired the head of CH to create new men's spirits, in each drop of which there is something of the character and preferences of one of them? Meet Inigo Artega, Duke of Infantado, a descendant of a noble Spanish family and the embodiment of male elegance; Telmo Rodriguez, winemaker and sommelier; Tommy Henrich, National Geographics photographer; Paulo Samko, cabinetmaker; Bernard Khoury, sculptor and architect; Tugan Sokhiev, conductor of the Mariinsky Theater in St. Petersburg and a rising star; Conrad Humphries, yachtsman; and Jerome Feilant-Dumas, art director of the advertising campaign for the new fragrance CH MEN.
As a result of long wanderings and new experiences, the fragrance CH MEN appeared, combining 5 basic elements: adventure, resourcefulness, passion, eccentricity and style. Each element is emphasized by its own fragrant notes. Adventures are saffron, nutmeg, cedar, rosewood, frankincense. Resourcefulness: Sicilian tangerine, vetiver roots, jasmine flower petals and Italian bergamot. Passion: sandalwood, vanilla, ambergris, tonka bean. Eccentricity: violet flowers, fresh grass, grapefruit zest, moss. Style: angelica seeds, genuine leather, cashmere and musk. But perhaps the biggest discovery made during these trips was that any path may actually not be the way you thought it was at the very beginning. Do not be afraid to experiment. CH MEN. The tale of wanderings begins.
